[Wiley] The commercial impact of live streaming: A systematic literature review and future research agenda

naqvi14 Post time 2023-12-20 00:13:30 | Show all posts |Read mode
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journal£ºInternational Journal of Consumer Studies

Authors£ºYujun Xu; Sommer Kapitan; Megan Phillips

Published date£º2023-11-

DOI£º10.1111/ijcs.12960

PDF link£ºhttps://onlinelibrary.wiley.com/doi/pdfdirect/10.1111/ijcs.12960

Article link£ºhttp://dx.doi.org/10.1111/ijcs.12960

Article Source£ºWiley¡£


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karakoch Post time 2023-12-20 00:13:31 | Show all posts

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