journal£ºAdvances in Marketing, Customer Relationship Management, and E-Services
Authors£ºAjit Bansal; Sanjeev Kumar; Amar Johri; Sushil Kalra; Sumit Agarwal; Ajay Kumar Sharma
Published date£º2022-6-24
DOI£º10.4018/978-1-6684-4496-2.ch013
PDF link£ºhttps://www.igi-global.com/viewtitle.aspx?TitleId=306105
Article link£ºhttp://dx.doi.org/10.4018/978-1-6684-4496-2.ch013
Article Source£ºIGI Global¡£
Remark£º |